New HummBait Making Waves For Several Species Of Fish
For Immediate Release
More information 218-330-8304 bernie@mackslure.com |
It’s not often that something unique comes along in the fishing industry these days. Most new introductions are simply new twists on an old theme. That’s what makes the new HummBait, introduced by Mack’s Lure Company in April 2008, so different. “It’s hard to put this bait in a category”, said Bob Schmidt, general manager of Mack’s Lure. “I suppose you could call it a spinner, since it spins, but that would really not be doing it justice. In fact, it is really in a category of its own.” When you think of a spinner, you think of something with a blade, but the HummBait doesn’t have a blade, the entire outside body of the blade spins, creating a truly unique combination of flash and vibration that is something fish have never seen, or sensed, before. It’s in a category of its own because it can be fished in so many ways and for virtually every fish that swims in fresh water, and even many salt-water species.
According to Bernie Barringer, director of marketing and promotions for Mack’s Lure, Pro-staff members have been testing the lure in many situations and they are really excited about it. “This bait has proven remarkably effective on more than a dozen species of fish before we even introduced it,” he said. “I think we have a real winner here. This is a truly unique bait with so many applications that we have really only scratched the surface. You have to see it in the water to really understand how good it looks, and the flash and vibration it causes is really going to trigger bites from even the most pressured fish because it is something they simply haven’t seen before.”
The HummBait has a baitfish-shaped body built onto a shaft so the entire body rotates around the shaft as it is retrieved. This creates the illusion of a lifelike 3D object moving through the water, making a commotion. It has proven effective on straight retrieves, with a lift-drop retrieve, fished fast as a topwater bait, and even fished vertically as you would a jigging spoon. “Its versatility is quite astounding,” Barringer said. “And people are fishing it successfully in new ways all the time. I have thought of several more applications that I can hardly wait to try.”
The HummBait comes in 40 different combinations of colors and sizes from the diminutive 1/16-ounce which is suitable for panfish and trout, up to the ½-ounce fat shad which has proven deadly on everything from bass, northern pike, walleyes and muskies. Schmidt feels that the new HummBait is going to create quite a buzz among anglers from coast to coast. “This is going to be big,” he said. “Really big.”
HummBaits began appearing in retailers on May 1st, and are also available online at www.mackslure.com. Orders can also be placed by calling 800-525-8737.
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OCTOBER FISHING AT POTHOLES RESERVOIR
By John Kruse
Low water levels and rapidly changing weather can make October an interesting time to fish 28,000 Potholes Reservoir. However, whether you are looking for some fishing after a morning of hunting or want to spend the whole day on the water there are plenty of options available.
BASS: Largemouth bass anglers explore the sand dunes, working the water around beaver huts for bass that can reach several pounds in size. Guide Levi Meseberg works out of Mar Don Resort (Tel. 1-800-416-2736). He recommends slow rolling spinnerbaits at this time of year around these huts or off points where the dunes transition to the bigger water of the lake. When it comes to Smallmouth Bass, Meseberg suggests fishing tubes using a drop shot technique around the face of O'Sullivan Dam.
WALLEYE: Lind Coulee is probably your best bet if you want some walleye for a fish fry. New regulations allow for walleye as small as 12 inches to be kept here, which is good since there are plenty of them between 12 and 15 inches in this stretch of the Reservoir. Meseberg recommends trolling a spinner/crawler combo for marble eyes. He'll start looking for them in water as shallow as 6 feet and work out to 30 feet deep. A friend of mine and I caught 5 walleye following his advice this week. I found a Mack's Double Whammy Pro with a mylar blade worked well for this type of fishing. Be aware many of the strikes you 'll get are not from walley, but instead from the small perch that are prolific here. If you want to limit your nightcrawler losses, consider tying on a plastic leech, worm or grub. Berkley Gulp crawlers, grubs and leeches are a good choice.
PAN FISH: Speaking of which, perch up to 8 or 9 inches can be caught not only in Lind Coulee, but right off the dock at Mar Don Resort at the south end of Potholes Reservoir. Anglers have been catching perch, some nice crappie and a few bluegill fishing micro jigs tipped with worms or perch meat to catch quite a few of these fish. The bite seems to come and go during the day, so be patient.
If the fish aren't biting on Potholes, nearby Soda Lake as well as Frenchman's and Winchester Wasteways can also give up fish at times. For the latest info check out the WDFW Weekender Report or call the folks at Mar Don Resort.
Photo: John Kruse shows how effective a Macks Double Whammy Pro can be at catching Walleye at Potholes Reservoir.
Mack’s Lure Glo Hooks Ice More Fish
For Immediate Release
For more information contact Bernie Barringer
Mack’s Lure Director of Marketing and Promotions 218-330-8304 bernie@mackslure.com
Mack’s Lure Glo Hooks Ice More Fish
With hard water just around the corner, savvy ice anglers are looking for a way to put more fish on the ice and subsequently in the frying pan. Glo Hooks from Mack’s Lure Company are proven performers when it comes to doing just that.
Glo hooks have many advantages that have proven to be attractive to a wide variety of fish species. The first and foremost of which is the bright coloration without the heavy, action-dampening problems associated with lead. The colorful substance on the hooks is light but durable and allows the bait to move naturally. Bright colors attract fish from longer distances in the darker waters associated with wintertime, when the ice limits sunlight penetration. And several of the colors offer even more… they are phosphorescent. While sunlight charges them each time they are brought up from the depths, you can “supercharge” them for even more intensity and duration of the colorful attraction by hitting them with the flash of a camera or an LED light each time they are brought the to the surface.
Anglers looking for that extra edge this ice fishing season would do well to consider adding a selection of Glo Hooks to their ice fishing tackle selection. They are available at most sporting good retailers and online at www.mackslure.com.
Mack’s Lure Glo Hooks come in seven different colors and dozens of combinations of hooks, styles and sizes associated with those colors. They also come in snelled and unsnelled versions. For a complete chart of the colors and sizes available, visit www.mackslure.com or request a catalog from Mack’s Lure at 800-525-8737.
Jim Grassi – Master Fishing Instructor
“The Most Prolific Fishing Educator in the West”
National Freshwater Fishing Hall of Fame – 2007 Inductee
The National Freshwater Fishing Hall of Fame announced its short list of 2007 Inductees that will include Jim Grassi, a resident of Post Falls, Idaho. This prestigious organization boasts of approximately 350 anglers who have been inducted into the museum rotunda since it started.
The Hall project reposes on six, beautifully landscaped, acres of land strategically located adjacent to the City of Hayward in northwest Wisconsin in a high traveler traffic location and vacation destination region. It attracts more than 100,000 visitors a year for a nominal gate fee. A gateway building, a walk-through fish (Muskie) structure, and a four-building connected complex make up about 25,000 square feet of floor space for museum visitor traffic and displays
According to the Executive Director, Mr. Emmet Brown, “Jim was one of the most qualified candidates we considered this year.” This award is the highest honor that can be bestowed on someone is the sport fishing community. In a letter to Grassi, Brown states that, “Grassi’s selection was the result of our prestigious National Awards Committee’s wide-ranging search to find deserving individuals for induction.” Grassi’s name was originally submitted by people like fishing legends like Al Lindner, Jimmy Houston, and Master Trick Caster Stan Fagerstrom.
The NFFHF was formed in 1960 and is the depository for fishing memorabilia, artifacts, equipment, and world records associated with every fresh-water species in the nation. Anglers would be familiar with the recognition and fishing records program where meticulous records on verified catches of world-record freshwater fish are registered for various line weights.
Grassi’s name is holding court with only three other Idaho luminaries who were inducted: Ernest Hemingway, Pat Mc Manus and Outdoor Life’s Editor Ted Trueblood. In recognition of Grassi’s passion for using fishing as a way to connect with men about faith issues, Brown reminds us that, “Many are called, but few are chosen.”
Jim’s contributions as a professional fisherman, fishery biologist, educator, television personality, and sports show celebrity were chronicled for the review committee and can be viewed on his ministries website at www.theoutdoorconnection.org
“I’m both honored and humbled by the honor of being recognized by the NFFHF as a Legendary Communicator”, states Grassi. “Most of my fishing achievements were posted prior to 26 years ago when I became involved with the most important calling to any fisherman. You might say it is ‘The Ultimate Fishing Challenge” issued by Jesus over 2000 years ago, ‘Follow me…And I will make you fishers of men’. At the end of the day, the only record book I really care about is the one kept by our Master.
Grassi is the founder and president of the strategic international men’s ministry called Outdoor Connection. He and his Coeur d’ Alene area staff seek to inspire, equip, and encourage men to know Jesus and make Him known through activity-based evangelism and dynamic resources that help build relational bridges with God, their families, and other men. OCM’s primary focus is on helping pastors and men’s ministry leaders train, equip, and motivate their men to become vibrant warriors for faith.
Grassi, his wife of 42 years, Louise, and their fisherman grandson, Tyler, will be taking a trip to Wisconsin this year to visit the hallowed halls of the world fishing rotunda and the tributes to many of the world’s best known fishermen are recognized.
Stan Fagerstrom Inducted into The Bass Fishing Hall of Fame
Mack’s Lure Hooks New State Record Walleye
19.3-pound walleye to be Washington State’s new record
For Immediate Release
Contact: Bernie Barringer 218-587-2864 bernie@mackslure.com
Photos available soon.
Mack’s Lure Hooks New State Record Walleye
19.3-pound walleye to be Washington State’s new record
by Bernie Barringer
The Columbia River has produced the largest walleye ever recorded in Washington state, and in fact one of the largest of all time, anywhere. Mike Hepper of Richland, Washington pulled in the huge fish on February 5, 2007. “I was fishing an area known as the Finley Area, near buoy marker number 30,” Hepper said. “The fish hit a crawler harness with chartreuse beads and a Mack’s Lure Smile Blade in silver scale pattern.” He was fishing in 32-34 feet of water with the Smile Blade rig behind a 36-inch leader on a 1-ounce bottom bouncer. This rig is a go-to bait for Hepper, who is a serious big walleye angler who puts in a lot of time chasing the Columbia’s monster walleyes. “The Smile Blade allows me to move slowly, and it keeps turning even when I am only pulling the bait at 1.3 to 1.5 miles per hour.” Moving slowly around the contours of the river in the winter is important, he says, because the water temperature is in the mid-30’s and the walleyes are not likely to chase a fast-moving bait.
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Hepper, a retired school teacher, fishes the Columbia around 200 days a year and is no stranger to big fish. His largest last year was 17.7 pounds and he nearly missed the state record in 2005 when he caught one that weighed in at 18.57 pounds, just under the record of 18.9 pounds. He has caught dozens of fish in the teens and walleyes over ten pounds, considered trophies by most walleye anglers, don’t even get a second look.
For the record, the fish was officially registered at 19.3 pounds, with a length of 35 inches and an impressive girth of 23 inches.
Hepper was right back on the water the following day. “Now through March is the best time for big fish,” he says. He doesn’t intend to quit fishing for these big fish any time soon. He believes that the record may well be broken again, possibly soon, and you can’t catch a big one if you’re not on the water.
Mack’s Lure Smile Blades have produced huge numbers of walleyes on the Columbia River for many years, and are now beginning to catch on in the Midwest and other parts of the walleye belt across northern North America. They are available at most sporting goods retailers or online at www.mackslure.com.
Mack’s Lure Introduces Newly
Designed Pip’s Leader Caddy
It has been said that the future belongs to those who simply take the time to prepare for it.
There’s much truth to that bit of profundity. It certainly applies to the sport of fishing. Now a Washington State based tackle maker is marketing a product that makes it easier to do advance preparation in your approach to angling. It’s a cinch to result in more fish.
The tackle maker is Mack’s Lure, of Wenatchee. The new product is a revised version of the company’s long popular Pip’s Leader Caddy. If you’re one of the many who liked the older version of these handy leader holders, then you’re a cinch to love the new one.
“We’ve increased the capacity of our Pip’s Leader Caddy,” says Bob Schmidt, president of Mack’s Lure. “You’ll find it’s still small enough to slip into your coat pocket or bottom of a tackle box, but now it can handle leaders with double hooks or leaders with small lures already attached.”
And that’s just for starters. The new Mack’s Lure product also has an anti-reverse gear. You’ll not be able to accidentally tangle the pre-tied rigs you have in it because the anti reverse gear won’t let you.
While the Pip’s Leader Caddy has application in almost all angling fields, it has been especially popular among Pacific Northwest steelheaders and the nation’s walleye anglers. Both types of angling often require gear changes to enable fishermen to adjust to the varied feeding patterns of the fish they are after.
The new Pip’s boxes are constructed of damage-resistant polycarbonate. They are available with six different colored lids. Many experienced anglers load their pre-tied walleye rigs in a box with a lid of one color and their steelhead hooks and leaders in a second box with a different colored top. Having the different colored lids makes it possible to tell at a glance what each box contains.
“We’re a relatively small company,” Schmidt says, “and we find that’s often an advantage. We’re not so large that we can’t stay in touch with the needs of fishermen who are using our products. That’s why we’ve made changes in our Pip’s Leader Caddy. Anglers told us what they wanted. We listened. As a result we’re convinced our new Leader Caddy is something you’re going to want to make a part of your own approach to the sport.”
Anglers who have tried the new Mack’s Lure product have been quick to agree.
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Mack’s Lure Introduces Unique
New Angling Accessory
A Washington State based tackle company has just introduced a new product that’s a cinch to make things easier for anglers everywhere.
The company is Mack’s Lure, of Wenatchee. The new product is a problem solving storage unit called a Line Tamer.
“Having quick and easy access to extra line is something we all deal with every time we’re on the water,” says Bob Schmidt, president of the Evergreen State tackle marketing firm. “The relatively few anglers who have seen this new product tell us it’s just what they’ve been looking for.”
Eyeball a Line Tamer box and you’ll find that it’s designed to hold a single spool of line. The end of the line comes out through a hole in the holder. All you have to do when you need extra line or leader for whatever need is simply pull out the desired amount.
You’ll find there’s no fumbling around for a knife or scissors needed to snip off the desired length. The side of the Line Tamer has its own cutter. Just run the line through the cutter, give it a tug and you’re ready to go.
Anglers are a cinch to find this new product as handy for their tackle work bench as in a boat. “You’ll find,” Schmidt says, “that our new Line Tamer is stackable. The bottom of each box is grooved so it fits snuggly to another. You can stack half a dozen containers with different line sizes if you choose to do so.”
The Line Tamer also eases the headache anglers sometimes encounter when it’s time to put new line on a reel. Just place the line you want to use in the container, attach the end to the reel’s spool and start cranking.
There’s another feature anglers who often rig leaders in their boats are going to like. Each of the two-box Line Tamers units sold contains a Velcro patch that lets you stick the holders just about anywhere you choose. Position it where it’s easy to see and use. You won’t have to search through tackle boxes, storage bins or coat pockets when new line or leader is needed.
“Saving time,” Schmidt says, “means you’ll have your line in the water longer and that eventually means more fish in the boat.”
The Line Tamers are constructed of long wearing, durable plastic. They’ll stand up to the rough treatment to which angling accessories are often subjected.
The new Mack’s Lure Line Tamers are just now reaching the market. If your dealer doesn’t have them in stock, they can be ordered from the Wenatchee tackle maker. The two-box pack sells for $19.95.
Additional details on Mack’s Lure can be found on the Internet at www.mackslure.com. The company’s toll-free phone number is
1 800 525-8737.
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